Before you decide between the e-newsletter, print, or PDF version, consider your audience and type of business:

  • How does the majority of your audience typically communicate?
  • What type of business are you trying to build – brick and mortar, services, online business, blog, non-profit?
  • Is your business local or virtual?
  • Which method will provide the most value for your audience?
How do I know which type of newsletter to send?